b'PAGE 36 I C/ NATIONAL CLOTHESLINE / OCTOBER, 2019NFORMATION ENTRALProducts and Services for DrycleanersSelf-contained Customizable promotionalvideo marketingscissor press CONKLIN, NY Cleaners Supply has launched a new video market-MORRISTOWN,TNForenta has introduced ing program designed to help drycleaners increase their sales, elevatea fully self-contained drycleaning press that their online presence and take advantage of search engine optimizationmeets ETL approval for use in the U.S., Canada (SEO) algorithms that will increase their search ranking results.and Mexico. This press is ideal for small shops The program offers drycleaners up to eight professionally producedwhere central steam and vacuum are not avail- videostopromotemanyofthemostsought-afterservicesthatable.drycleaners offer. These videos can be used as in-store TV advertising,The press utilizes all the recent product im- embedded on the drycleaners website or on social media. provements to the Forenta scissor press line Video has proven to be an effective way to increase search rankingand is available in multiple head and buck con- in Google when placed on company websites, Cleaners Supply notedfigurations. and the company will also customize these videos with the drycleanersThe optional integrated vacuum is available business logo. Studies have also shown that viewers retain 95 percentin 120- or 230-volt single phase. An easily ac- of a message when they watch a video compared to 10 percent whencessible pressure selector switch provides for a reading it as text.firm or soft pressure mat.These videos can increase business with current customers and at-To learn more, visit www.forentausa.com.tract new ones. The eight videos available are Wash N Fold, ExpressBag Drop-Off, Keepsafe Wedding Gown Cleaning & Preservation,All-purpose ink remover ECO2GO reusable 2-In-1 Bag, Comforter Cleaning, Museum QualityWedding Gown Cleaning & Preservation, Pick-Up & Delivery, andNAPERVILLE,IL R.R.Street&Co.Inc.has quick-action formula also eliminates autoclave tape Tailoring Service.launched Inktastic, a new addition to the companys and adhesives, and stubborn combination stains, in- To learn more, visit www.cleanersupply.com.line of stain removal products designed specifically cluding heavy greases, oils, make-up, sauces, and Dfor the removal of inks. of ink or dye, the company condiments. ATELINE Inktastic is a newly formulated solution designed Inktastic was introduced to distributors and cus-to overcome a wide variety of both wetside and dry- tomers at the Clean Show in New Orleans and theside ink and dye stains.company said it is pleased by the interest and feed-No matter the typeback from customers.said Inktastic effectively penetrates, loosens, and re- Available through authorized Streets distributorsmoves stains from almost any fabric.in filled 12-ounce bottles and single-gallon jugs, Ink- S 2019Its all-in-one efficiency eliminates the costly and tastic extends garment life, and increases productiv- October 5 Rocky Mountain Fabricare Association, Fall Confer-tiring process of using various different stain re- ity by quickly and effectively removing a variety of ence, Marriott Hotel in the Denver Tech Center. Call (970) 330-movers and procedures, saving the customer both stains with one product, reducing labor and costly 0124.time and money. recleans. Beyondinkremoval,Inktasticsversatileand To learn more, visit www.4STREETS.com. October 5-6 Canadian Fabricare Association educational confer-ence, Holiday Inn Hotel (Yorkdale) in Toronto. Call (416) 573-1929.October 6 DEC Class, two-day course on consecutive Sundays,sponsored by the Neighborhood Cleaners Association, NewYork, NY. Call (800) 888-1622.October 15-17 Gulf Laundrex, Dubai World Trade Center, Dubai,United Arab Emirates http://mectw.com/October 19-20 Texcare 2019 sponsored by the National CleanersAssociation, Meadowlands Convention Center, Secaucus, NJ.Call (212) 967-3002.October 21 Introduction to Drycleaning one-week course at theDrycleaning and Laundry Institute, Laurel, MD. Call (800) 638-2627.October 25-27 North Carolina Association of Launderers andCleaners annual convention, Embassy Suites by Hilton RaleighDurham Airport Brier Creek, Raleigh, NC. Call (919) 313-4542.October 25-26 Southwest Drycleaners Association fall board andmembership meeting. Doubletree Hotel, Tulsa, OK. Call (512)873-8195.October 25-26 Southwest Drycleaners Association membershipand board meeting. Tulsa, OK. Call (512) 873-8195.October 28Advanced Drycleaning two-week course at theDrycleaning and Laundry Institute, Laurel, MD. Call (800) 638-2627.November 15-17 Fall Fest 19, sponsored by the North East Fab-ricare Association. AC Hotel, Worchester, MA. Call (603) 635-0322.November 24 Basic Spotting 101 with Alternative Solvents,course sponsored by the Neighborhood Cleaners Association,Bronx, NY. Call (800) 888-1622.December 15Advanced Stain Removal and Bleaching coursesponsored by the Neighborhood Cleaners Association, Bronx,NY. Call (800) 888-1622. 2020January 16-19 Five Star/Brainstorming Conference, sponsored bythe Drycleaning and Laundry Institute and the National CleanersAssociation. Grand Velas Riviera Nayarit resort in Puerto Val-larta, Mexico. Call NCA (800) 888-1622, or DLI (800) 638-2627.April 16-18 Cleaners Showcase, sponsored by the SouthwestDrycleaners Association, Ft. Worth, TX. Call (512) 873-8195.April 29-May 2 Textile Care Allied Trades Association annualconference and 100th anniversary celebration, Hilton Head, SC.Call (813) 348-0075.May 13-14 Excellence in Laundry Conference, sponsored by theCoin Laundry Association. Rancho Bernardo Inn, San Diego,To learn more, see the Index of Advertisers on page 42 or visit www.natclo.com/ads CA. Call (800) 570-5629.'